This is precisely what sets ila apart - its ‘smart banking’ model, built on its promise to deliver “banking that reflects you.” ila aspires to get to know its customers, understand their goals and passions and continuously deploy innovative banking solutions that cater to their needs.
This is reflected in its brand name; Arabic for the word ‘to’, ila promises to propel its users from where they are, “to” where they want to be, enabling their long-and-short-term aspirations through an extremely personalised approach to banking and financial management, aided by progressive technology and sophisticated data analytics.
Bank ABC’s digital, mobile-only bank, ila is the latest in a series of digital initiatives by MENA’s leading international bank to promote Bahrain as a fintech hub and spur financial inclusion in the MENA region.